David Archuleta, Crush

David Archuleta Retrospective Series Part Six: Crush


By Pamela Pike and Rosanne Simunovic

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Pamela Pike’s Recollections

Crush was the first official track released as a single by David Archuleta back in August 2008 and was also included on his debut album, simply entitled David Archuleta. Crush was co-written by Emanuel Kiriakou, Jess Cates and Dave Hodges.

The single debuted on New York City’s Elvis Duran’s radio station Z100 the morning of August 1st. David was very excited knowing his single was debuting and admitted he was very jittery the night before and couldn’t wait till this morning. They were in the studio late Thursday night still putting finishing touches on the new single.

The lyrics to Crush explore the old question of true love and whether it is reciprocated, questioning if his feelings are real or not.

The song managed to “crush” the competition upon release. It rose to the top of the American charts and received positive reviews from the music press. Crush is an age appropriate mid-tempo pop song showcasing his vocal styling with lovely harmonies and great falsetto effects.

The lyrics are sweet and innocent and concentrate on the common teen emotions which suit him perfectly to keep his young spirit evident. Crush mixes R&B beats with pop lyrics and sounds hip and contemporary

His voice captures the same doubt and hope your heart has when it beats each time you think of someone that takes your breath away. This song is very catchy and has enough speed and variety for both young and old.

Crush’s initial sales were strong enough to push the song to a #2 debut on the Billboard Hot 100 and #3 on iTunes and #16 on Amazon.com after one week release.

Crush video was released on September 16, 2008, on iTunes and was directed by Declan Whitebloom.

The video innocently portrays David on an outing with friends trying to get the attention of a girl on whom he apparently has a crush. Several teens are together swimming at a lake, the guys get out, and David stays behind to help her out of the water. The teens are also shown in the cabin playing games and David is shown playing the guitar. Other scenes show them by a campfire and at the end, David goes out on the deck of the cabin and the girl follows him, showing that she shares his feelings.

With lines like “Why do I keep running from the truth, all I ever think about is you, You got me hypnotized, so mesmerized” it’s hard not to feel for David as he cries, “I know this crush ain’t goin’ away, “and neither has ours!

Rosanne Simunovic’s Recollections

When “Crush” was released in August 2008, I remember thinking that I wasn’t sure if this was the direction I had wanted David to take with his music.

However, in retrospect, the song was genius in that it contained a hooky feel in the melodic line, something so important to the success of a song on the Billboard Charts. It was the perfect song at the perfect time in David’s career.

And the positive reviews reflected this success. It was an instantaneous hit with the critics and positioned David as a strong musical force in the entertainment industry.

According to information gathered from Wikipedia, Chuck Taylor of Billboard had this to say:

(Crush) is a suitable match for Archuleta, “hummable, age-appropriate mid tempo pop ditty for the 17-year-old, showcasing his fine mass-appeal vocal stylings with creamy harmonies and some nice falsetto effects.”

He also predicted chart success for the song, saying “‘Crush’ is likely to put its money where its title is on the charts.”

Strong words for a strong artist. And the reviews kept pouring in.

Ken Barnes of USA Today further commented that he “liked the “effortless glides into falsetto and some rousing moments in the bridge and chorus”, while Michael Slezakof Entertainment Weekly called the song “surprisingly good!” as well as “hip and contemporary.”

He further stated, “David adroitly walks the line between giving his core fans their fill of vocal runs while showing enough restraint that he won’t automatically alienate non-Idol-loving listeners.”

I had the pleasure of reviewing this song on two separate occasions. One was immediately after the release of his new CD, “David Archuleta” and the other when David released “Crush” as a single in August 2008

Here are my thoughts from the August 2008 article:

David Archuleta’s new single, “Crush”, has received overwhelmingly favorable reviews. And, rightfully so! This new single should dispel any rumors that David is not destined for an extremely lucrative career as a current pop artist.

Today, August 12th, the CD was released and the buzz is certainly out there. David Archuleta has arrived and in a monumental way.

Recently signed by 19Recordings/Jive Records, a record company noted for it’s ability to successfully create and market young artists who appeal to the mainstream audience, David’s new single is brimming with the youthful enthusiasm and soulful excellence that has made him a star in the past season of American Idol.

As I listen to “Crush”, I am immediately impressed by the clarity of the end production. Usually, the singer’s voice is overshadowed by the background arrangement but, in David’s case, his superior vocals remain the focal point in the production mix.

And so it should! After all, it’s David’s extraordinary voice and capability to touch people’s hearts with his vocal instrument that has allowed him to distinguish himself from the rest of the pack. His unique ability to combine his passionate soulful artistry with brilliant vocal skills is something truly special in this day and age of over-processed vocal recordings. His voice should – and needs to – be heard and I believe that Jive understood this fact above all else.

David has since moved on but, at this particular point in time, his decision to work within the guidelines that Jive envisioned for him were absolutely on the mark.

However, his career has now taken a more diverse road, one that I always felt was more suitable to his enormous talent. And one that would continue to separate and distinguish him from the rest of the pack.

A crushing talent? Oh my yes!

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About Masterclass Lady

Rosanne (Giallonardo) Simunovic began her musical career in Timmins, Ontario. She studied piano with Anne Pizzale and later, at an advanced level, with Soeur Anita Vaugeois (Sister Cecile of Les Soeurs De L’Assomption in Timmins). Her vocal and accompaniment skills were nurtured by her aunt, the late Dorothea Mascioli. When Rosanne graduated from O’Gorman High School, she moved on to the University of Toronto where she continued her piano and vocal studies while attaining a Bachelor of Arts Degree. She was hired as a piano accompanist for several musical companies, most notably, the National Ballet Of Canada. She presently holds an A.R.C.T. Teacher’s Diploma in Voice from the Royal Conservatory of Music in Toronto. Rosanne has studied choral conducting with numerous well known Canadian Conductors, including Wayne Riddell of Montreal, Quebec and the internationally renowned Dr. Elmer Iseler. She has been a founding member of numerous community-based arts organizations: the Timmins Arts Council, later known as Arts & Culture Timmins, the Timmins Symphony Orchestra, and, the Timmins Youth Singers…as well as the TYS Alumnus choir, the Timmins Concert Singers. In 1987, she was also selected to be the conductor of the Timmins Board Of Education Choir, comprised of talented students from Grades 5 to 8. In 1988, she was elected to the Board Of Directors of the Ontario Choral Federation (now known as Choirs Ontario), where she served as Chair of the Festivals Committee for six consecutive seasons. In 1996, in honour of the Ontario Choral Federation’s 25th Anniversary, Rosanne was selected as one of 25 recipients of the OCF’s Distinguished Service Award for outstanding contribution to the choral art. The ceremony was presided by Lieutenant Governor, Hal Jackman. In November 1997, Rosanne Simunovic was selected by the Rotary Club Of Timmins to receive the prestigious Paul Harris Award for her years of dedication to the artistic development of young musical talent in Timmins. In August of 2002, Rosanne Simunovic was selected by the Board Of Directors of Choirs Ontario to serve as Conductor of both the Provincial Junior and Teen Choir Camps, now renamed in honour of the Camp Benefactors, Don and Lillian Wright. In November 2002, Rosanne was the one of the recipients of the Commemorative Medal for the Golden Jubilee of Queen Elizabeth II, honouring her work in the development of the arts in Timmins. Under Rosanne Simunovic’s direction, the Timmins Youth Singers and the Timmins Concert Singers have been featured in numerous choral festivals and performing opportunities outside of Timmins. In 1985, they were selected to partici

6 Responses to “David Archuleta Retrospective Series Part Six: Crush”

  1. David would always brings out the Best to any song that he would sing. He is such a brilliant and talented singer.An amazing and brilliant personality! My admiration for his music would always be there…DA2014…BEGIN.(080712)

  2. Happy Anniversary to Crush! Hope you are able to listen to his new song Broken and his new album when it comes out Aug. 7th. Broken is a much more mature subject matter for David but deep thinking like David is.
    Thanks for always supporting David.

  3. Thanks for the Retrospective MC and Pam!! Such great Memories of the Debut and first radio play. Appreciate the reviews.

    Hopefully we’ll hear what you think of David’s new song Broken and Album BEGIN.
    Always appreciate your reviews.

  4. I like anything that David does. He is such a great role model for all of society. He has his priorities in the right place and hasn’t given in to the pressures of the music industry. You have to admire his conviction to stay on the straight and narrow course and let his talent, charisma and personal charm speak for him. And speak they do in the most resounding way. His voice absolutely moves me to my core and part of that is knowing what a wonderful and humble human being this kid is. Great work David!!! Great post Pam and Rosanne. Keep it all three of you!!!

  5. Supposed to say Keep it UP….ooops!

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